Your Relationship with Product is Key to B2B SaaS Growth—Make It Phenomenal With These Seven Tactics
Sales must join forces with Product to accelerate new customer acquisition, improve buyer satisfaction, and increase customer retention.
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7 Ways to Increase Customer Value as a Customer Success Team
Customer success is all about driving value. Here are seven ways to demonstrate the utility of your product as a Customer Success Team.
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The Essential Guide to How Revenue Operations Empowers a B2B Business
What is Revenue Operations?What do Sales Teams need from Revenue Operations?9 Essential Functions of Revenue OperationsThe Untapped Potential of Revenue Operations at B2B SaaS CompaniesImmersa's vision is to
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How to Transition an Account within the Customer Success Team
Transitioning an account from one CSM to another is a fragile situation. Here, you'll discover the necessary steps to take in order to keep the customer relationship intact.
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3 questions for CSM (Customer Success) compensation structure
Compensation is always a hot topic. We’re in the business of making money for our companies, customers and ultimately for ourselves. As leaders, designing a thoughtful compensation plan for
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How to Run Effective Customer Success Cadence Meetings
While regular cadence meetings might not be as exciting as the quarterly business review, they are beneficial for several reasons and can act as the key to unlocking a customer account.
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